Holiday Folk Fair International is proudly hosted by the International Institute of Wisconsin (IIW) and is the largest indoor multicultural festival in the US, bringing together tens of thousands of attendees each year at the Wisconsin State Fair Exposition Center to celebrate global traditions, food, music, and community.
Your partnership helps make it possible to bring global communities together under one roof. From supporting cultural performers and artisans to expanding access for families and youth, sponsorship directly fuels the experiences that define Holiday Folk Fair.
This is your opportunity to:
• Play a direct role in preserving cultural traditions and expanding educational opportunities
• Connect with thousands of attendees from multiple backgrounds across Wisconsin and beyond
• Position your brand as a leader in global engagement by showing a visible commitment to cultural connection and community impact
• Help expand one of Milwaukee’s most celebrated events while showcasing Wisconsin as a destination for culture and community
When you become a sponsor of Holiday Folk Fair International, you are not just supporting an event. You are helping create a space where cultures are honored, stories are shared, and communities come together.
You are helping bring the world to Wisconsin!
Sponsorship Packages + Benefits
Presenting Sponsor (Exclusive)-$25,000
- Festival naming rights: Presented by [Sponsor Name]
- Top-tier logo placement on all print, digital, and on-site materials
- Logo in brochure and website
- Inclusion in press releases and major media outreach
- Premium entrance signage and full-page program ad
- Premium promotional booth space
- Opening Ceremony and Reception invitation, recognition and speaking opportunity
- Dedicated sponsor spotlight campaign
- 100 complimentary admission tickets + 10 parking passes
- Post-event impact report and festival souvenir
- Multi-year partnership opportunities available. Sponsors receive first right of renewal for the following year.
- 60 second promotional video running during intermissions and before the festival headliner
All Nations Main Stage-$25,000
- Stage naming rights
- Prominent stage signage
- Recognition before performances
- Logo in brochure and website
- Half-page program ad
- Promotional 10×10 booth space
- Opening Ceremony and Reception invitation and recognition
- 50 complimentary admission tickets + 5 parking passes
- Post-event impact report and festival souvenir
- Multi-year partnership opportunities available. Sponsors receive first right of renewal for the following year.
- 60 second promotional video running during intermissions
Stage Sponsor-$5,000
- Stage naming rights (choice of one of the following stages: Pavilion, Cooking Stage, Children’s Area, Music Stage, based on availability)
- Branded stage banner
- Recognition before performances
- Logo in brochure and website
- Quarter-page program ad
- Promotional 10×10 booth space
- Opening Ceremony and Reception invitation and recognition
- 20 complimentary admission tickets + 2 parking passes
- Post-event impact report and festival souvenir
- Multi-year partnership opportunities available. Sponsors receive first right of renewal for the following year.
Supporting Sponsor-$2,500
- Logo in brochure and website
- Shared sponsor signage
- Promotional booth space
- Opening Ceremony and Reception invitation and recognition
- 10 complimentary admission tickets + 1 parking pass
- Multi-year partnership opportunities available. Sponsors receive first right of renewal for the following year.
À La Carte Add-Ons (Must be paired with a sponsorship tier)
- Logo placement on festival map — $ 1000
- 60-second promotional video on main stage screens — $ 1500
- Branded social media post — $ 500
- On-site booth upgrade — $ 500
- Program book full-page ad — $ 500
- Stage mention by emcee — $1000